The studies below reveal fascinating insights into consumer behavior around both laundry and automatic dishwashing detergents, in markets across the globe. The findings are organized into easy-to-digest infographics to help you get the most out of the data we've collected. We welcome the opportunity to discuss these insights with you. Contact us for more information.
What is important to Brazilians when it comes to getting their clothes clean?
We assessed the laundry habits of 800 people in Brazil and discovered ways in which detergents could better meet their needs.
What are some of the factors affecting washing machine ownership in India? We’ve used our own research and reports published by Euromonitor and Deloitte to develop a study based on the fast-growing Indian laundry detergent market.
What are Germans looking for in a dishwasher detergent?
We spoke to 500 local consumers to investigate their dishwashing habits and tell us about the cleaning challenges they face in this fascinating study.