Our website uses cookies so that we can provide you a better online experience and service;
by continuing, you agree to our use of cookies in line with our Privacy Statement
Close
DuPont website

Consumer Insights for Laundry and Dishwashing Detergents

The studies below reveal fascinating insights into consumer behavior around both laundry and automatic dishwashing detergents, in markets across the globe. The findings are organized into easy-to-digest infographics to help you get the most out of the data we've collected. We welcome the opportunity to discuss these insights with you. Contact us for more information.

Chinese Consumer Laundry Study

See the study results >

Are your laundry products relevant to Chinese consumers? We surveyed over 2,000 women in China to learn more about their laundry habits.

Brazilian Consumer Laundry Study

See the study results >

What is important to Brazilians when it comes to getting their clothes clean?

We assessed the laundry habits of 800 people in Brazil and discovered ways in which detergents could better meet their needs.

India Consumer Laundry Study

See the study results >

What are some of the factors affecting washing machine ownership in India? We’ve used our own research and reports published by Euromonitor and Deloitte to develop a study based on the fast-growing Indian laundry detergent market.

US Consumer Dishwashing Study

See the study results >

What are Americans looking for when it comes to automatic dishwashing detergent? We surveyed over 500 people in the US to find out.

German Consumer Dishwashing Study

See the study results >

What are Germans looking for in a dishwasher detergent?

We spoke to 500 local consumers to investigate their dishwashing habits and tell us about the cleaning challenges they face in this fascinating study.